How do little upstart companies beat big brands? Brands with lots of marketing money? I hope you’re having a great Easter break. Yesterday evening, I went to the cinema with some friends. Not a huge out-of-town multiplex, but the Greenwich Picturehouse. The Picturehouse group is a collection of much smaller, local cinemas. And they’re doing [...]
Filed under: marketing, sales, service | Tagged: brands, cinema, customer service | 1 Comment »
