Comments on: The hunt for new ideas http://truebusiness.co.uk/2008/07/14/the-hunt-for-new-ideas/ Real advice, experience and technology Mon, 16 Aug 2010 13:43:05 +0000 hourly 1 http://wordpress.com/ By: Consumer Transparency: the illusion of people power or great customer service? « True Business- real life for small businesses http://truebusiness.co.uk/2008/07/14/the-hunt-for-new-ideas/#comment-64 Consumer Transparency: the illusion of people power or great customer service? « True Business- real life for small businesses Mon, 11 Aug 2008 11:59:47 +0000 http://truebusiness.wordpress.com/?p=90#comment-64 [...] illusion of people power or great customer service? Posted on August 11, 2008 by Nick In a comment on my post “On the hunt for new ideas”, Ash asks what I think about consumer transparency. Me have an opinion? I’m more than glad [...] [...] illusion of people power or great customer service? Posted on August 11, 2008 by Nick In a comment on my post “On the hunt for new ideas”, Ash asks what I think about consumer transparency. Me have an opinion? I’m more than glad [...]

]]> By: Ash Sud http://truebusiness.co.uk/2008/07/14/the-hunt-for-new-ideas/#comment-59 Ash Sud Sat, 09 Aug 2008 03:29:50 +0000 http://truebusiness.wordpress.com/?p=90#comment-59 I think demand pricing is a powerful selling tool because it puts the consumer in charge. Of course there are people who will fly (Using the Easy Jet example) during any economic environment whether good or bad, but there are definitely people who will not fly unless the price matches their criteria. Demand pricing, although requires the consumer to make some travel sacrifices (namely time), allows the consumer to still take a flight and also helps Easy Jet fill seats and keep customers. My favorite new trend are businesses built on consumer transparency. I am interested in knowing your thoughts on this. Thanks. Ash http://www.buddhalabs.com I think demand pricing is a powerful selling tool because it puts the consumer in charge. Of course there are people who will fly (Using the Easy Jet example) during any economic environment whether good or bad, but there are definitely people who will not fly unless the price matches their criteria. Demand pricing, although requires the consumer to make some travel sacrifices (namely time), allows the consumer to still take a flight and also helps Easy Jet fill seats and keep customers.

My favorite new trend are businesses built on consumer transparency. I am interested in knowing your thoughts on this.

Thanks.

Ash
http://www.buddhalabs.com

]]>