Batten down the hatches! Dealing with a recession

There is a funny discussion going on at the moment as to whether we’re in a recession or not. A recession is “official” if the economy contracts for two quarters or more. TV and radio debates therefore centre on wriggling as much out of spurious statistics as possible. Let me help. I say: we’re in [...]

Don’t DIY- but make sure you could, if you had to…

One of the best pieces of business advice I’ve received is also one I personally find really hard to follow; namely, don’t do it all yourself. I’m one of those people who wants to have my nose in every aspect of the business. It’s not that I think I could do everything better myself, rather, [...]

Different perspectives: what you think ain’t what the world thinks

I think I might have some Yorkshire blood: I think I’m pretty plain speaking. I’m certainly not one for politicking. Which is why I enjoy the bawdiness of PR man Colin Byrne’s blog. (I’m also not going to criticise Colin because he looks like a Friday night bouncer who eats dobermanns for elevenses). He’s recently [...]

Congratulations to the O2 Arena!

This week marked the culmination of what is, in my opinion, one of the finest turnarounds in brand/marketing history. The O2 Arena, nestled in the elbow of the River Thames in Greenwich, has become the most successful live events venue in the world. With over two million people scheduled to walk through its doors this [...]

Consumer Transparency: the illusion of people power or great customer service?

In a comment on my post “On the hunt for new ideas”, Ash asks what I think about consumer transparency. Me have an opinion? I’m more than glad to oblige. For anyone who needs some help slicing through the jargon, consumer transparency is a pretty universal term for “being honest” in all sorts of ways. [...]

A superb example of forward thinking PR

I wanted to share with you this piece of excellent PR work (which I found on the excellent Robert Scoble’s technology blog). Declaration of interest: This blog is sponsored by Microsoft Let me give you the story first, and then I’ll tell you why I think it’s a piece of genius. Microsoft has produced a [...]

Should there be a windfall tax on petroleum companies?

I didn’t plan to get into politics on this blog, but it is my job to stick up occasionally for the interests of business. Especially when business unfairly gets a mauling. Petrol prices have, not surprisingly been in the news. Over this weekend, I paid over £1.20 per litre- it’s a real kick in the [...]