Posted on June 29, 2009 by Nick
I want to tell you today about a great colleague and friend of mine, Matt O’Neill, who now runs a cracking communications company, Modcomms (if you run change management or corporate communications programmes, do get in touch with him – he is absolutely first class).
We have given each other advice, work and contacts for many [...]
Filed under: current affairs, marketing, sales, technology, tips | Tagged: business, communications, copywriting, CRM, e-newsletter, entrepreneur, entrepreneurship, internal communications, marketing, matt o'neill, modcomms, newsletter, run a business, sales, sales pipeline, start a business | Leave a Comment »
Posted on June 5, 2009 by Nick
If you’ve read this blog for any length of time, I hope I’ve been broad enough in my declared opinions for you not to be able to guess which way I vote in political elections. After all, that’s nobody’s business but my own.
I’m not going to tell you here how I voted on Thursday (although [...]
Filed under: current affairs, finance, marketing, sales, service | Tagged: british politics, business, business and politics, business survival, customer service, depression, downturn, economic recovery, economy, election, entrepreneur, entrepreneurship, european election, general election, marketing, recession, recovery, run a business, sales, start a business, turnaround | Leave a Comment »
Posted on April 9, 2009 by Nick
All things considered, it’s been a pretty good first quarter to the year.
Business isn’t exploding and I’m not hiring more staff, but equally we haven’t been hit by the recession. Work is still coming in, we’ve trimmed back costs where necessary, and no clients have left us.
However, June is coming. Let me explain.
Working for small [...]
Filed under: finance, marketing, sales | Tagged: business, entrepreneur, entrepreneurship, finance, marketing, procurement, run a business, sales, start a business | 1 Comment »
Posted on March 16, 2009 by Nick
This post is a tribute to Alex Tew. Alex is one of the UK’s youngest and most successful entrepreneurs. He’s the guy behind the original Million Dollar Homepage – a true piece of internet history. Basically, Alex decided that student life was expensive. What, he thought, could he do to make a million dollars quickly? [...]
Filed under: PR, business heroes, marketing, sales | Tagged: alex tew, business, entrepreneur, entrepreneurship, guerilla marketing, marketing, million dollar homepage, popjam, PR, promotion, public relations, run a business, sock and awe | 3 Comments »
Posted on January 27, 2009 by Nick
There were heated discussions in the pub last night.
We discussed the BBC’s decision not to screen the DEC’s appeal for victims in Gaza (fairly heated). We discussed Celebrity Big Brother (very heated indeed). And then we discussed not one but two resurgences from the 1980s.
The first was the return of Tory ex-chancellor Ken Clarke to [...]
Filed under: PR, current affairs, marketing, retail | Tagged: advertising, Branson, business, confidence, depression, downturn, economy, entrepreneur, entrepreneurship, Ken Clarke, marketing, recession, Richard Branson, run a business, start a business, Virgin Atlantic | Leave a Comment »
Posted on December 5, 2008 by Nick
This week, I spent some time working on an audio interview with Phil Ledger of Ledger Bennett, a rather savvy marketing agency in Milton Keynes.
Phil was extremely articulate, and remains resolutely upbeat about the economy. Actually, that’s not strictly true; I suspect that he agrees with me that the economy is in a parlous state; [...]
Filed under: current affairs, marketing, sales, tips | Tagged: business, internet maketing, ledger bennett, live search, marketing, PCC, run a business, sales, SEO, start a business | Leave a Comment »
Posted on October 27, 2008 by Nick
In my last post, several business experts gave me their top tips for surviving the downturn. One of the recurring themes was keeping in touch with customers- both existing and potential.
I have separately been given the helpful maxim “Talk to your customers at least every four weeks”. This seems like good advice. Let me explain why.
As [...]
Filed under: marketing, sales, technology | Tagged: contact, CRM, customer contact, marketing, recession, sales | 1 Comment »
Posted on August 14, 2008 by Nick
This week marked the culmination of what is, in my opinion, one of the finest turnarounds in brand/marketing history. The O2 Arena, nestled in the elbow of the River Thames in Greenwich, has become the most successful live events venue in the world. With over two million people scheduled to walk through its doors this [...]
Filed under: business heroes, current affairs, marketing, retail, service | Tagged: AEG, brand, branding, business, entertainment, Gerbeau, greenwich, Led Zeppelin, live events, marketing, O2, O2 Arena, P-Y Gerbeau, Prince, run a business, sales, the Dome, transport, venue, X-Scape | Leave a Comment »
Posted on August 8, 2008 by Nick
I wanted to share with you this piece of excellent PR work (which I found on the excellent Robert Scoble’s technology blog).
Declaration of interest: This blog is sponsored by Microsoft
Let me give you the story first, and then I’ll tell you why I think it’s a piece of genius.
Microsoft has produced a super-smart website to [...]
Filed under: current affairs, marketing, technology | Tagged: business, business skills, marketing, media, Microsoft, mojave experiment, negative publicity, PR, product launch, robert scoble, scobleizer, start your own business, vista, Windows, windows vista | 1 Comment »
